About Veterans Advantage
A Public Benefit Corporation
Rewards for the Greater Military Community
Founded in 2000 by Vietnam Veteran Scott Higgins and his wife, Lin, Veterans Advantage is a Public Benefit Corporation (PBC) that creates new, exclusive benefits and discounts for you as active duty, retired military, veteran, guard, reservist, or family member. Veterans Advantage now issues the #1 Secure Military ID, providing you with a safe way to redeem your military discounts.
We advocate for A Real Thank You® for your service from name-brand retailers, travel industry leaders, and trusted service providers. As a member of our community, you save money with our Military Discounts Marketplace and get the support you need through our blog, The Service™, our Military and Veteran Life resources, our social media platforms, and our Jobs & Career Network.
From Our Member Community
Empowering you with deeper respect, recognition and rewards.
Respect.
Your personal information will always be safe.
We respect your rights to privacy and will always protect your identity when you redeem our discounts. Our Secure Military I.D. means you don’t have to show sensitive documents to get a military discount when you redeem with your VetRewards Card.
Recognition.
Your sacrifices deserve to be honored.
We increase public recognition of those who have served and their families through the Veterans Advantage Community & Awards. Through our advocacy we promote and honor your contributions to protecting our freedoms.
Rewards.
You protect our country, we protect your wallet.
We create deeper discounts and benefits that extend A Real Thank You™ to America's Military, Veterans, and their families. Our exclusive savings are easy to redeem year-round, with no blackout dates, from leading travel providers and your favorite name-brand retailers.