Respect, Recognition, Rewards

What we work hard for you and your family to receive from America. You deserve greater respect, recognition, and rewards with A Real Thank You that transforms the regular military discount into a VetRewards Exclusive.

Advocacy on Your Part

What we advocate for you to get from our partners.  The partners' military discount needs to meet the definition of A Real Thank You before it can qualify as a VetRewards Exclusive.

Every Day of the Year

Recognizing and rewarding you every day of the year, not just on patriotic holidays. Your VetRewards Exclusives are available 24/7, 365 days a year, with no blackout dates.

Lifetime Value

One you deserve for the rest of your life, not only while you are on active duty.  A VetRewards Exclusive is for you if you are currently in our military, but also have served, including veterans and former National Guard and Reserve.

For Everyone in The Greater Military Community

One you get for any length of service, not just for retirees who have served 20 years or more. Whether you have who served for two years or twenty years, you are eligible for VetRewards Exclusives.

For All Forms of Military Service

For any period of service, including peacetime. We recognize that peacetime active duty who were serving on September 10th, 2001, became wartime veterans the very next day. You were in for it all, so you are eligible for VetRewards Exclusives whether you are a peacetime era veteran or wartime.

Not Just a Discount

Means you do not have to ask for a military discount. When you have to ask, it feels like begging. You can learn about VetRewards Exclusives that are publicly-advertised on our partner sites and at partner checkouts, in stores, and online in the shopping cart, reservation form or booking engine.

Easy to Redeem

Easy to redeem. Only active duty and retirees have government-issued military IDs, and other forms of ID, such as your DD214, are tough to produce for everyday purchases. You can simply show your VetRewards Card, or use it online and by phone to get your VetRewards Exclusives.

For Family Members

An offer that your family members can redeem too. We believe when someone serves, the whole family serves and sacrifices. Plus, you shouldn't have to be on hand for them to redeem the military discount. Your immediate family, including your spouse, father or mother, brother or sister, son or daughter can also get a VetRewards Card to show eligibility for VetRewards Exclusives.

Better Deals from Devoted Partners

A Real Thank You is getting a military discount that is better than those given to the general public, or students and seniors. With your service and sacrifice for our country, you have earned your veteran status. In turn, our partners know they have the opportunity now to earn your loyalty by giving you A Real Thank You.