Dunkin’ Donuts and Veterans Advantage Partner to Give Back to Those Who Have Served Our Country

CANTON, Mass. (January 14, 2009) - Dunkin' Donuts, America's all-day, everyday stop for coffee and baked goods, is teaming with Veterans Advantage to offer special discounts to members of the Veterans Advantage benefit program, a national organization for all who serve, including U.S. Military, Veterans, National Guard, Reservists and their family members. Now through January 31, all Veterans Advantage members will receive 20%* off their online purchases at www.DunkinDonuts.com by entering a special promotion code found on the Veterans Advantage Web site. Throughout the remainder of the year, members will receive at least 10%* off their online Dunkin' Donuts purchases.

      Dunkin' Donuts is also honoring Veterans Advantage members with a special member incentive when they enroll in Dunkin' Perks.  As part of Dunkin' Perks, members enjoy exclusive Dunkin' Donuts in-store and online offers and the inside scoop on the latest Dunkin' Donuts news. By enrolling in Dunkin' Perks, members are offered a chance to win free coffee for a year. Once a week, through the end of March, Dunkin' Donuts will select one person to win two pounds of Dunkin' Donuts Original Blend Coffee delivered straight to their door, every month for an entire year.

      "For years, the staff at Veterans Advantage has relied on Dunkin' Donuts to start their morning off right and keep them running throughout the day," said Veterans Advantage Founder and CEO, Scott Higgins. "We're thrilled to now offer our members the opportunity for special savings, and we greatly appreciate Dunkin' Donuts' ongoing support of the men and women who serve our country." 

      Dunkin' Donuts has a long history of honoring the brave service men and women of the United States Military. Since 2003, Dunkin' Donuts has donated more than 100,000 pounds of coffee to troops serving overseas. In addition, the Dunkin' Donuts and Baskin Robbins Community Foundation has donated more than $275,000 to Homes for Our Troops, a national non-profit organization that builds specially adapted homes for wounded veterans. 

      "Dunkin' Donuts admires and respects our nations' service members and veterans who have given selflessly to their country," said Cynthia Ashworth, Dunkin' Donuts' Vice President of Consumer Engagement. "We are proud to announce this new partnership with Veterans Advantage and look forward to continuing to demonstrate our deep appreciation of the brave men and women who have served our country." 

For more information about enrolling in the Veterans Advantage Benefits program, visit https://www.veteransadvantage.com/alt/Register.jsp?va30=true&partner=about.
                                               # # #

About Dunkin' Donuts
Founded in 1950, Dunkin' Donuts is America's favorite every day, all-day stop for coffee and baked goods. Dunkin' Donuts is a market leader in the regular/decaf coffee, iced coffee, hot flavored coffee, donut, bagel and muffin categories, and the largest coffee and baked goods chain in the world. Dunkin' Donuts has earned the No. 1 ranking for customer loyalty in the coffee category by Brand Keys for three years running. The company has more than 8,800 restaurants in 31 countries worldwide. In 2008, Dunkin' Donuts' global system-wide sales were $5.5 billion. Based in Canton, Massachusetts, Dunkin' Donuts is a subsidiary of Dunkin' Brands, Inc. For more information, visit www.DunkinDonuts.com.

About Veterans Advantage
Veterans Advantage, organized by Military Veterans and providing private-sector benefits for nearly 10 years, is the leading nationwide card membership program dedicated to "Giving Back to All Who Serve." The program mission is to deliver new recognition, respect and rewards for U.S. Active Duty, Military Veterans, Retired Military, Active and Retired National Guard & Reservists, and their family members. Those who enroll receive special offers and money-saving benefits from top companies as a thank you for service to the country. All who qualify are eligible for a 30-day trial of the program at www.veteransadvantage.com.

*DunkinDonuts.com discount valid for Veterans Advantage members only and is not valid in store. The 20% DunkinDonuts.com discount is valid from January 1 to 31, 2010; May 1 to 31, 2010; and Oct 18 to Nov 18, 2010. The 20% and 10% DunkinDonuts.com discount is not valid on Dunkin' Donuts Cards and Gift Certificates. During sale and promotional time periods, Pounds of Coffee and items that include Pounds of Coffee such as "Regular Refills" Coffee Subscriptions and "Gift Subscriptions" will be restricted.
 

Contact:

McCall Gosselin
781-737-5283
McCall.Gosselin@dunkinbrands.com 

Heather Jansen
212-994-7533
Heather.Jansen@rfbinder.com