The Service
The Service™ is the WeSalute (founded as Veterans Advantage) Community blog for those who serve, those who care, and those who want to connect to all things military
Military & Veterans Life
Cover Story: How & Why WeSalute Was Founded 25 Years Ago
WeSalute founders Scott and Lin Higgins have spent a lifetime in the military community, from Scott’s combat service in Vietnam and the service of Lin’s father in WWII, to serving families and veterans through the creation of memorials and parades as part of charitable and government initiatives. It was this lifetime of service that led them to establish WeSalute, originally founded as Veterans Advantage, and to continue giving back.
Military & Veterans News
Scott’s View: April is the Month of the Military Child, and WeSalute Honors Them, Too
In April, we recognize the resilience, sacrifices, and incredible spirit of the children in our military families. The Month of the Military Child is a time to appreciate the strength and adaptability of military children in the face of unique challenges.
Military & Veterans News
Scott’s View: Do You Know Someone Who Served in Vietnam: Thank Them on March 29
One week from today, March 29, is the official Vietnam Veterans Day. As a Vietnam War veteran myself, I know how important this day is for so many of our fellow veterans.
WeSalute Awards
TopVet: Angelina Trillo
Angelina Trillo, Oregon Army National Guard medic, first-generation college student and daughter of an Army veteran, was recently named 2023 Student Veteran of the Year. She is the chapter president of the Student Veterans of America (SVA) for Oregon State University, where she will graduate this month with a B.S. in Political Science.
Discounts & Benefits
Scott’s View: The Greatest Contributions Deserve the Greatest Reward
The value of your participation in WeSalute is growing. We’re excited to announce the addition of over 100 new free WeSalute and paid WeSalute+ offers to our WeSalute marketplace. These new offers include savings on everyday shopping and entertainment, plus other great benefits. You can access these new savings today by signing into your WeSalute+ account today.
Military & Veterans News
Cover Story: Women's History Month Wrapup
To honor Women’s History Month, we want to recognize the significant contributions women have made to the military over the last two centuries. Though women found ways to serve in both the Revolutionary and Civil Wars, it wasn’t until June 1948 that President Harry S. Truman signed the Women's Armed Service Integration Act, allowing women to receive regular permanent status in the armed forces. Today, women make up about 17% of the military and 9.4% of the veteran population.
Military & Veterans Life
Scott’s View: Black History Month & Our Nation’s Veterans
With the close of February next week, we want to take a moment to recognize all the great Americans who served our nation and the spirit of Black History Month.
Military & Veterans Life
TopRank: Shawna Rochelle Kimbrell
Shawna Rochelle Kimbrell, a name now synonymous with courage, determination, and breaking barriers, made history as the first Black female fighter pilot in the United States Air Force (USAF). Born on April 20, 1976, in Lafayette, Indiana, Kimbrell's journey from a childhood dream to soaring through the skies in an F-16 Fighting Falcon is nothing short of remarkable.
Military & Veterans Life
Scott’s View: Service That’s Never Forgotten
It was January 31st, 1968. 4am. That’s when the shelling began. I was stationed at the III Corps HQ near Saigon. Of the 4 Corps of the Army of South Vietnam, III Corps had the most Americans. I was 22 at the time, ranked 2nd Lieutenant supply officer, and at the time, I had been in Vietnam for 3 months.
Military & Veterans News
Exploring the Heart of Our Mission Through the Power of Salute
We all recognize a salute.
WeSalute Awards
TopRank: Ms. America Madison Marsh
Madison Marsh, a twenty-two year old, active duty Air Force Officer excited and inspired the country as she was crowned Miss America 2024 earlier this month.
WeSalute Awards
Scott’s View: Remembering Army Veteran and Award-Winning Journalist, Charles Osgood
Award-winning journalist Charles Osgood, renowned for anchoring "CBS Sunday Morning" for 22 years and hosting the long-running radio program "The Osgood File," passed away at the age of 91. He was an Army veteran and friend of Veterans Advantage during our early days.
Military & Veterans News
Cover Story: It’s Time for a New Uniform With WeSalute
A uniform speaks volumes. Not just about what you do. But who you are.
Military & Veterans News
Scott's View: Coming Soon: Your New WeSalute
It’s officially happening next month! After 25 years, Veterans Advantage will soon be known as WeSalute. For you, that means one thing: same mission, new uniform. Learn more about WeSalute in today’s Cover Story.
Military & Veterans News
Scott's View: New Search Capabilities Get You Easier Access to Our 400+ Offers
I wanted to take this opportunity to announce that we have deployed an enhanced search engine for navigating the Veterans Advantage marketplace.
WeSalute Awards
VetFamily: Kelly Ripa
Star talk show host Kelly Ripa started the 22nd season of her morning program “Live with Kelly and Mark” in September with her husband, Mark Consuelos. Besides being a likable personality with a successful television career, Ripa is a member of our military community. Both her father and father-in-law served in the military.
WeSalute Awards
TopRank: Navy Adm. Lisa Franchetti
Navy Admiral Lisa Franchetti made history last month by becoming the first woman to lead the U.S. Navy. The Senate voted 95-1 to name her Chief of Naval Operations (CNO). She becomes the first woman to join the elite group of senior military officers who make up the Joint Chiefs of Staff. The White House announced her nomination July 21 and she was sworn in as the 33rd Chief of Naval Operations in early November.
Discounts & Benefits
Scott's View: Need A Vacation? Save on Top-Name Hotels & Resorts
With all the buzz about holiday season 2023 shopping, some of which is profiled in today’s member newsletter - and new offers from J.Crew, AT&T, & Dell - we also want to recognize some great vacation opportunities, too.
Discounts & Benefits
Scott’s View: Black Friday and Cyber Monday Savings Begin Now With Veterans Advantage
With Veterans Day behind us and the holidays fast approaching, Veterans Advantage partners are already gearing up for the holiday season. Early Black Friday and Cyber Monday offers are underway, and no doubt will continue through Thanksgiving and into the peak shopping season.
Military & Veterans Life
Cover Story: Heroes Meet Heroes 2023 - U.S. Military Veterans & Olympians on One Stage
To honor Veterans Day, last week Veterans Advantage hosted its 11th annual “Heroes Meet Heroes” event via Zoom. The two-part panel discussion brought together notable veterans with Olympic athletes to share insights into their experiences, careers, communities, and challenges.
Military & Veterans News
Scott’s View: More Than a Thank You: We Salute You for Veterans Day 2023
Tomorrow is Veterans Day and we want to recognize you! While you may know us for offering “A Real Thank You” throughout the year, we want to also salute you for the freedoms our nation enjoys on this special day, which celebrates its origins 105 years ago with Armistice Day heralding the end of World War I.
Military & Veterans Life
Scott's View: Heroes Meet Heroes with Veterans Advantage
Top companies join U.S. military & olympians as we salute Veterans Day 2023
Discounts & Benefits
Veterans Day 2023 Deals, Discounts, & Freebies - Part II
Every year, businesses band together to support active U.S. military, veterans, and their loved ones on Veterans Day. With November 11th around the corner, Veterans Advantage has provided details on Veterans Day deals, discounts, and freebies available at stores and retailers nationwide.
Discounts & Benefits
Veterans Day 2023: Food Freebies for Veterans and Active Duty Personnel - Part I
Veterans Day is coming! And businesses across the country are announcing ways to honor and support active U.S. military, veterans, and their loved ones on Veterans Day. Publishing the Veterans Advantage Directory of “Veterans Day Deals, Discounts, & Freebies” has become a popular annual tradition.
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